Últimas Noticias is the highest selling daily newspaper in Venezuela. It was founded in Caracas in 1941 after the pro-freedom measures implemented by President Medina Angarita.
In 2008 it publishes 170,000 copies a day (280,000 to 320,000 on Sundays). According to its own market studies 96.3% of its readers are from "social sectors C, D and E", the lower-income classes, and its supporters call it el periódico del pueblo (the people's newspaper).
Ideologically Últimas Noticias is in the center-left of the political spectrum, and is friendlier to President Hugo Chávez than Venezuela's other two top dailies, El Nacional and El Universal. A 2005 survey of the newspaper's readership carried out by polling firm Datanálisis found that their most appreciated value was "independence," and the paper was perceived by readers in the following way: